1. Information We Collect
We collect personal information from you when you visit our website, place an order, subscribe to our newsletter, or communicate with us. The types of information we may collect include:
- Personal Identification Information: Name, email address, phone number, shipping and billing address.
- Payment Information: Credit/debit card details, PayPal information, etc. (Note: All payments are processed through secure, third-party payment providers, and we do not store sensitive payment data on our servers).
- Website Usage Data: Information about how you interact with our website, including pages visited, time spent on the site, and referring URLs.
- Cookies and Tracking Data: We use cookies and similar technologies to track your interactions with our website and provide a better user experience. This includes Google Analytics, Facebook Pixel, and other third-party tools used for analytics and marketing purposes.
2. How We Use Your Information
We use the collected information for the following purposes:
- Order Processing: To fulfill your orders, process payments, and deliver your floral arrangements.
- Customer Communication: To respond to your inquiries, provide customer support, and send updates regarding your orders.
- Marketing and Advertising: To send promotional materials, newsletters, and personalized offers. We may use Google Ads, Facebook Ads, and other platforms to serve ads based on your interests and interactions with our website.
- Improving Our Website and Services: To analyze how visitors use our site, improve the user experience, and enhance the performance of our marketing efforts.
- Legal Compliance: To comply with any legal obligations, resolve disputes, and enforce our agreements.
3. How We Protect Your Information
We take the security of your personal information seriously. We implement a variety of security measures to ensure that your data is protected from unauthorized access, alteration, or disclosure. These measures include:
- SSL Encryption: All sensitive information, such as payment details, is encrypted using Secure Socket Layer (SSL) technology to protect it during transmission.
- Access Control: Only authorized personnel have access to your personal information.
- Third-Party Payment Processors: We use trusted third-party payment processors, such as PayPal and Stripe, who handle your financial data securely.
4. Sharing Your Information
We may share your personal information with third parties under the following circumstances:
- Third-Party Service Providers: We may share your information with trusted service providers, such as shipping companies, email marketing platforms, and payment processors, to perform services on our behalf.
- Advertising Partners: We may share non-personal data (such as website usage data) with advertising platforms like Google and Facebook to tailor ads based on your interests.
- Legal Requirements: We may disclose your information if required by law, such as to comply with a subpoena, court order, or other legal processes.
5. Cookies and Tracking Technologies
We use cookies and other tracking technologies to enhance your experience on our website, analyze usage patterns, and serve personalized content and ads. You can control the use of cookies by adjusting your browser settings or using tools provided by third-party platforms, such as Google and Facebook.
For more information about how Google uses data in ads, visit Google’s Privacy & Terms.
For more information about Facebook’s use of data in ads, visit Facebook’s Privacy Policy.
6. Your Rights
You have the following rights regarding your personal information:
- Access: You can request access to the personal information we hold about you.
- Correction: You can request that we correct any inaccurate or incomplete information.
- Deletion: You can request that we delete your personal information, subject to legal obligations.
- Opt-out: You can opt-out of receiving marketing communications from us at any time by following the unsubscribe link in our emails or contacting us directly.
7. Data Retention
We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
8. International Data Transfers
If you are located outside of the United Kingdom, please be aware that your information may be transferred to and processed in the United Kingdom, where we operate our business. By using our services, you consent to the transfer of your data to the UK.
9. Third-Party Links
Our website may contain links to third-party websites, including social media platforms, payment processors, and advertising partners. These websites have their own privacy policies, and we are not responsible for their content or practices. We encourage you to review the privacy policies of any third-party sites you visit.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy on our website with an updated “Last Updated” date. We encourage you to review this Privacy Policy periodically for any updates.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or your personal data, please contact us:
Email: [email protected]
Address: Unit 19 Hazelford Way, Newstead Village, Nottingham NG15 0DQ, United Kingdom
Phone: +441623750343